GOPPAR IS SANITY,
but TREVPAR is king
Increase guest spend for hotels
The broad offer of the hotel has to be a connected buyer journey for the guest. From room upgrades, to in room purchase, pre arrival and on premise bookings for leisure and/or restaurant it is important to navigate the guest. Maximising their stay means maximising their memorable experience which drives recommendation, loyalty and a higher spend during their stay.
Customer acquisition is a tax,
repeat purchase is profit
Increase guest spend for restaurants
Restaurants are adopted by their fans. First time users come to experience a clear proposition that is clearly articulated across social, PR and the web. Coupled with pre arrival and menu psychology the first purchase is crucial to maximising spend whilst ensuring there is a significant need to return. CRM data captured through the first 3 visits becomes your basis for profiling your guests and driving your loyalty marketing, so they keep coming back for more.