Burger & Lobster

An Extraordinary Union

What we served up

Creative
& Brand

Design studio
Brand activation
Menus
Campaign graphics

Technology
& Integrations

Website
CRM
Ordering integrations
Booking engine integrations

Social
& PR

Campaigns
Advertising
Community management
Organic social media

Marketing
& Metrics

Inbound traffic
Digital customer journey
Conversion optimisation
Loyalty comms
Marketing automation

Wild and worldwide

Burger & Lobster is a luxury brand on a global scale. Situated across London, New York and Singapore, they serve up the very best Nebraskan beef burgers and wild caught lobsters.

Digital Platform

The core of the B&L platform is a strong converting website. It is fully integrated with CMS, ecommerce and CRM and managed and supported by our technical team. We handle all integrations and technical server infrastructure.

Everyday delivery

Our design studio activated the new brand and then integrated with the B&L marketing team to deliver the day to day requirements for creative ideas, menus, print, social campaigns, graphics and animations.

+33.54%
WEBSITE USERS

28.51%
users from organic search

98.5%
ORGANIC KEYWORD GROWTH

Acquiring new customers

We work hard every day to increase relevant traffic to the site through a winning combination of managed channels with a focus on local acquisition. Our conversion to booking management outstrips the industry benchmark.

Lobster and loyalty

When you catch a good customer, you make them your friend. We create exciting customer automations, meaningful and CRM personalised direct communications and manage the community through organic social.

Measured for success

B&L is measured across all activities, time of day purchase and spend. This data feeds back into the tactical strategy which we work with the team on a daily basis to drive their business KPI's

We love Burger & Lobster. It's such a fun brand and they love to be creative and really push the boundaries. Whether we are trolling KFC or Burger King or putting up a billboard of a cow on the beach in New York's Time Square, we just love being involved in this iconic brand.

Amy Swingler - Head of Client Partnerships at cab Hospitality

81.32%
increase in online bookings

Get in touch

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