Hotel bedroom

Hotel Marketing Agency UK

Tucked away in a small country village you will find cab Hospitality, you go to a hotel marketing agency. We aren’t like your normal marketing agency, we are solely focussed on hospitality businesses. Hospitality is our passion. Our passion and experience in hospitality is demonstrated in the great results that we deliver. We offer an array of hotel marketing services to hotels across the globe through our unique LIFEcycle model. We will work with you to deliver the results that you need - whether that be reducing OTA reliance, increasing direct bookings, increasing brand awareness, driving more website traffic, increasing conversion rate or anything else you may require!

LIFE Cycle

We deploy different hotel marketing strategies through our unique LIFE Cycle model. This approach allows us to market you to audiences within different stages of the funnel. With ‘Locate’ we cover those actively searching for your hotel, for example searching on organic search. With ‘Inspire’ we reach those people who are in your target audience but are not yet aware of you, for example this could be through paid social media campaigns. With ‘Focus’ we are looking after your current prospects to get them to convert more, for example we can do this through conversion rate optimisation. With ‘Engage’ we work to get your hotel guests to become repeat customers, for example we can do this through email marketing.

LOCATE

How do your customers locate you when they are looking for you?

INSPIRE

How do you inspire your target audiences to want your brand?

FOCUS

How do you convert more prospects into sales?

ENGAGE

How do you get your guests to become repeat visitors, brand advocates and recommend your product?

Campaign Creators

Digital Marketing For Hotels

When it comes to marketing a hotel in the modern day, digital marketing plays a massive role. Almost everybody uses the internet every day and you need to make sure that your online presence is strong. Having a strong online presence can increase your direct bookings and bring down your OTA reliance so you can save on the large commission fees.

Of course, in order to have a strong digital marketing strategy you need to have a website that performs well. We design and build websites for hotels that reflect your brand message and ultimately drive conversions. One of the best ways to increase direct bookings is through SEO. By ensuring that your website ranks well in search engines is a great way to capture traffic that is actively searching for your services. Search engine optimisation takes a period of time to generate results, so whilst you wait to see the results a PPC campaign will help boost your presence in the search engine results pages immediately. We manage Google Ads campaigns for hotels to ensure that we are driving relevant traffic with a low CPC. Social media is also a massive part of a digital marketing plan for hotels. Whether you are improving your organic social media channels or running paid campaigns - we can help. Email marketing is a crucial part of keeping your customers engaged with your brand and with the right planning and execution, it can drive repeat revenue to your hotel. We have a PR team that runs campaigns for hospitality businesses across the country to increase your exposure online and offline.

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Offline Marketing For Hotels

Despite online marketing becoming the forefront of many marketing strategies, offline marketing is still just as important. We understand the importance of offline marketing for hotels and include it in our marketing planning. We know that good brands sell. This is why we offer branding services for hotels so your business can reflect itself to your target audience. From creating brand guidelines to logo design or uniform design, our creative team is here to help you transform your brand. Our design studio is always ready to whip up creative ideas to help you portray your brand and drive sales, from brochure designs to menu designs. We will work with you to enhance your guest experience that will drive repeat custom and positive reviews for your hotel.

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No hotel is too small

At cab Hospitality we have experience working with hotels of all shapes and sizes. The size of your hotel doesn’t put us off - we love helping all hotels exceed their potential! Whether you are looking for international hotel marketing or hotel marketing for a small boutique hotel, our knowledge and expertise can transform your business. We offer hotel marketing packages that can be customised to suit your business needs, just get in touch with us today.

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